Brewers win first World Series title, but TV ratings disappoint

The Milwaukee Brewers won their first World Series title, beating the Tampa Bay Rays 4-1 in the October 23-28 series and ending a 57-year wait for a championship. It was the first World Series between two of baseball's smallest spenders in 35 years. However, underwhelming TV ratings raised questions about baseball's reach in a US market dominated by football and basketball.